INCUBEZ
Field:
OTT
Service:
Identity
As MELD, we crafted a dynamic brand identity reflecting Incubez’s vision:
Accessible across devices, Incubez brings premium startup content to the global entrepreneurial community, acting as a stage for innovation and inspiration.

The cube’s angled perspective conveys depth and dimensionality, reflecting the diverse stories found in the startup world. The play button incorporated into the cube’s side instantly signals a media platform, connecting viewers to the idea of storytelling.
We prioritized
bringing entrepreneurs closer to the startup world with every tap.
Incubez curates real stories from founders, investors, and mentors, offering viewers an unfiltered look into the world of entrepreneurship.

Incubez color palette evokes energy, confidence, and modernity:
We selected hues that command attention and foster bold conversations.

The Incubez logo shines on large digital surfaces—signals of inspiration for anyone seeking the next big startup chapter.

The UI direction empowers discovery.
Incubez's homepage brings founders and their journeys to the forefront, inviting every visitor to explore, learn, and connect in a seamless digital environment.
From business cards to digital assets, Incubez's branding is built for professional credibility and creative spark.

a typeface chosen for clarity and approachability, anchors the Incubez identity—reinforcing its community-first and information-rich ethos.
Incubez’s social posts elevate founder insights and the bold red hues energise each Incubez social media post, making stories unmissable in feed.
Incubez outdoor branding showcases authentic founder stories, bringing the excitement of innovation to the public eye.

The physical touch points—cards, signage, and business collateral—allow team members and partners to represent the brand’s innovative, media-centric culture with confidence.
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