We start by defining the site's actual job — lead generation, e-commerce sales, portfolio credibility — and mapping a sitemap and content structure around that goal before any visual design begins. From there we move into UI/UX design, translating your brand system into web-native layouts, followed by build and development (Framer for most projects, custom code where functionality demands it), content population, and SEO fundamentals baked in from the start — proper heading structure, meta titles and descriptions, image alt text, and clean URL architecture — rather than retrofitted after launch. We test across devices and browsers before handoff, and provide basic training so your team can make day-to-day content updates without needing us for every small edit.